Since 2008, 5,000+ smiling hearts have been posted all over Southern Ontario with the goal of putting a smile on the hearts of all who stumble across them. Many have been posted by Greg, but many have also been posted by friends, fans, and strangers.
When many strangers over the years would tell Greg about his hearts' positive impact on them, it inspired him to keep making more.
During his court case, the smiling heart became a symbol of solidarity that many supporters added to their profile pics on social media.
Today, it's his personal brand image.
Since the early 90's, GAE has made unique designs using a classic material called 'Rubylith'.
Here's a small sample of the designs he's made over the years with this material.
Gregory Alan Elliott has been doing great designs for great causes since the early 1980s.
Each year, Elliott has taken on a limited number of clients at no charge if their initiatives and projects are for the public good.
After 35 years writing for advertising, corporate branding, and graphic design, creating original one-liners comes naturally to Elliott.
He preferred Twitter as his go-to social media platform because of the brevity of the 140 character limit.
Of the thousands of micro poems in his journal, here's just a few he painted on canvas.
Gregory Alan Elliott experiments. With everything. Here's a small sample of the some of the experimental art he's created over the years.
The small Occupy Toronto trailer, made from scraps and old elections signs was created for a protest, but ended up finding other uses for itself around Toronto for years after the protest.
Gregory Alan Elliott coined the artform known as "snoetry" in 2008. Snoetry can be any image or phrase drawn in the snow.
Whether it's a heart on a snowy windshield, or a poem that covers an entire soccer field, it is snoetry.
Spontaneous, and by nature temporary, snoetry is fully editable by any passerby. It is also environmentally-friendly graffiti.
Elliott created a rough entry page for his website back in 2008.
Kensington Garden Car
Gregory Alan Elliott volunteered to create Kensington Market's Garden Car. It is the second Garden Car, as the first was retired to a community garden in the north end of Toronto.
These photos document the building of the car, the repair of vandalism to the front windshield, and the creative use of excess rolls of lawn grass. The photos also show the many different paint designs the car has sported over the past few years.
Gregory Alan Elliott would like to thank project lead Yvonne Bambrick for allowing him to volunteer in the creation of this treasured Toronto landmark.
Over the decades, Elliott has built tiny homes and greenhouses around Ontario.
The greenhouse featured here implemented a metre (4 feet) deep gravel bed that acts as a storage mass which gathers heat during the day for release overnight.